Dear: Home Buyer or Seller:
I am writing to you because I know you are wondering whether it is in your best interest to consider hiring me to help you buy or sell a property. Rightfully so. You have the same mentality as most, as you work hard for your income and the sale or purchase of a home is one of the most significant financial transactions that you will undertake in your lifetime. With this in mind, I can fully understand why you would have reservations about choosing to hire me. You have available at your fingertips, universal resources of information and websites to reference home listings, and you have most likely encountered companies encouraging alternative options to hiring a professional REALTOR®.
I can respect the difficulty in trying to decide on what is the most economical way to sell your home when you have been reassured by For Sale By Owner companies to tackle your own sale with tempting tag phrases like: “Save Money on Commission” or “Successfully Sell Your Own Home.” You will be led to believe this is an easy “Do It Yourself’ process, but are you sure you want to experiment on the sale of your home to find out if you’re any good at being a Real Estate Agent? Your home is one of your largest resources. Please trust that we are here to help you as we are investing in this journey too. If you are doubtful of this statement, I understand. For Sale by Owner companies, along with low rate commission brokers, have you uncertain of which service is best for you.
If you are considering hiring a REALTOR®, I have included a list of guidelines to consider when interviewing your prospective agent. These are topics for you to review in order to ensure you feel confident about the Real Estate Agent(s) in question. I cannot vouch for every single REALTOR® in the local professional community, but I can only hope that each agent will handle their business and clients with care and integrity. Here are discussion topics to go through when choosing your potential Real Estate Agent.
ASK YOUR POTENTIAL LISTING AGENT TO DISCUSS:
- MLS & Professional Connections
- Salability & Pricing
- Advertising and Marketing
- Market Statistics
- Explanation of Services and Commission
- Brokerage Representation and Advantages
- Negotiations
- Legalities (Regulations, Liability)
- Listing Details and Appointments
- Safety and Privacy
- The stages of the transaction from start to finish
ASK YOUR POTENTIAL BUYING AGENT TO DISCUSS:
- Free service or Buyers Brokerage Agreement
- Knowledge of unadvertised and advertised inventory
- In-house properties for sale, back pocket options, motivated sellers FSBO Purchase (risks, disclosure & liability)
- Negotiation tools
- Paperwork and Closing Tasks
- Database of Real Estate Colleagues
- The stages of the transaction from start to finish
I encourage you to seek a REALTOR® to assist you in order to satisfy all the requirements of the process. In utilizing this service, this will ensure the proper completion of the transaction. Furthermore a REALTOR® has the ability to host a governed sale or purchase of a home under a brokerage which is following Real Estate Association and Commission Regulations. You as a home purchaser or seller will be pleased with your decision in hiring a REALTOR® when you achieve your best selling price and lowest days on market possible in lieu of our expertise and resources in this line of work. Not only that, but by leaving it up to a professional, it ensures that you can focus on your daily life, job and time with your family.
Sincerely,
Your Local Real Estate Agent
